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Association for Improvements in the Maternity Services, Ireland

AIMS Ireland is a consumer-led voluntary organisation that was formed in early 2007 by mothers dissatisfied with the maternity care system in Ireland. Our mission is to highlight normal birth and campaign for mother- and baby-friendly birth practices which are supported by evidence-based research and international best practice.

What is normal birth? "We define normal birth as: spontaneous in onset, low-risk at the start of labour and remaining so throughout labour and delivery. The infant is born spontaneously in the vertex position between 37 and 42 completed weeks of pregnancy. After birth mother and infant are in good condition....In normal birth there should be a valid reason to interfere with the natural process." (World Health Organisation, WHO, 1997)

As well as our campaign work, we offer independent, confidential support and information on maternity choices and care to women and their families. Our day-to-day contact with service users, consumer interest groups and healthcare practitioners helps us stay informed of key issues in maternity care and services which we can directly feed back to service providers, media, HSE and Government in an effort to improve maternity services on a local and national level.

For free, confidential support or information, you can contact us at
support@aimsireland.com or info@aimsireland.com. To view the AIMS Ireland Information Leaflet click here

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New Publication: Healthy Birth Directory for the West of Ireland!
We are pleased to announce the publication of the first AIMS Ireland Healthy Birth Directory — a new, independent resource with information on care options and rights, evidence-based articles, links to MotherBaby-Friendly providers, and listings of state and independent services. This inaugural guide, covering the West of Ireland, can be downloaded here. For a print copy please email birthdirectory@aimsireland.com. Thank you to everyone who joined us on March 8th at the Galway City Museum for the launch of the Directory!